Summer 2026 Lookbook
Make it a summer to celebrate
Flippin’ good news! Summer has landed at Waitrose and this year we have over 120 new products for food loving customers to enjoy through those sunny months. Whether the plans call for a barbecue, picnic, garden party or just a night in with friends, Waitrose is there to make it one to celebrate.
Flavours are fuelled by fusions from American, Mediterranean, Middle Eastern and Asian cuisines to showcase the global reach of food which Waitrose customers love.
Maddy Wilson, Waitrose Director of Own Brand says: “This year’s summer range is inspired by the global reach that foods have and fusions we know our customers love. Whether they are putting on a spread for guests, pimping up a simple salad for lunch or bringing out the very best for their barbecues, this is a range that allows our customers to get creative this summer and elevate those feasting moments to create a season worth celebrating.”
It’s not summer without a barbie
It’s time to fire up the barbie, and get a good char all over. Waitrose customers are already looking for summer inspiration as searches for ‘BBQ’ and ‘barbecue’ are up 172% and 71% on Waitrose.com over the last 30 days.
Whether it's the new Oak Smoked BBQ Beef Burgers, No.1 Pork & Wagyu Beef Hot Links Sausages or Herby Halloumi Kebabs, Waitrose has the best of barbecue to help you celebrate the summer.
“We have taken inspiration from global food fusion this year, and brought to life as many of our favourite flavours from across the world.
Our brand new Texan Style BBQ Chicken Burnt Ends are a twist on a classic barbecue staple. They are seriously sticky and perfect for sharing.”
No.1 Thick Cut Rump Steak with Barbecue Glaze
No.1 Curried Spatchcock Chicken
Texan Style BBQ Chicken Burnt Ends
2 Thick Cut BBQ Pork Loin Steaks
Prawn Kebabs with Creole Sauce
2 Herby Halloumi Kebabs
At Waitrose, all chicken meets Better Chicken Commitment standards which means chicken is sourced from British farms that raise a slower-growing breed, with more space to peck, roost and roam. Additionally, all Waitrose beef is British and higher welfare, bought only from known and trusted farmers, who share similar values and all Waitrose fresh pork is British and from pigs that spend their entire lives outside.
Oh...I'll just have another…
Suntrap + nibbles + blanket = a proper British picnic.
Searches for “picky bits” and “picnic snacks” are dominating Waitrose.com this month (up 95% and 26%), showcasing that food lovers are no strangers to an alfresco British summer.
From buttery No.1 French Petit Lucques Olives to irresistible No.1 Black Garlic Chorizo with Wildflower Honey and vibrant No.1 Fire Roasted Red Pepper Dip, there are so many delicious nibbles to fuel all those summer moments.
“We know that our customers love to host, and there is nothing worse than running out of that crowd-favourite dip at a party, so this year we have added larger No.1 sharing dips to our range.
Our new No.1 Houmous with Roasted Butternut & Dukkah Sharing Dip is super 'swavoury' and a proper showstopper at any picnic spread”
French Petit Lucques Olives
Greek Grilled Halkidiki Olives
Smoky Scamorza Cheese Arancini
Hot Smoked Salmon Quiches
Thai Green Chicken Meatballs
No.1 Cornish Crab Topper
Big spoon or little spoon?
The perfect way to cool down during those warm summer days is with an ice cold dessert. Sweet, indulgent and perfect for sharing, the brand new No.1 Alphonso Mangoes are almost too pretty to crack open.
Need a refreshing pint in the sun? Why not tuck into the new No.1 Madagascan Vanilla & British Blackcurrant Ripple Ice Cream. Made with British West Country cream, velvety mascarpone and a ripple of luscious lemon curd… The only question; is it a big spoon or a little spoon?
Secret Centre Strawberries
No.1 Mascarpone & Sicilian Lemon Ice Cream
Effortless Entertaining
Rain or shine, summer is all about those hosting moments where friends and family gather together to enjoy seasonal sporting events and celebrate traditions. Make those moments a breeze and enjoy deals like the £14 Pizza Meal Deal for late-night hosting moments, 3 for £8 on Summer Deli or 3 for £12 on Summer Barbecue to create that American-Inspired BBQ.
